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自动化设备在全世界的范围内都已经普及,而PLC又是自动化设备开发的主要元器件之一。我们都知道美国是当今世界头号的汽车大国,被人称作汽车轮子上的国家,这里无论在汽车保有量,还是汽车产能方面,都处于领先位置,这里对PLC的需求量是非常巨大的,可以说这对国产厂家PLC来说,是个巨大的值得开发的市场,但又是一个非常难以进入的市场。
首先,国产PLC起步较晚,从技术上来说,较为落后。虽说最近十几年,中国的汽车技术进步很快,但是相对于欧美等发展国家来说,还有一定的差距。虽然在PLC方面,我们有可能实现弯道超车,但是短时间内,还存在不小的难度。其次,产品认知度不高,在美国没有什么名气,因此很多获得美国汽车制造企业的订单;而且美国PLC厂家出于自己利益的考虑,也会打压国产PLC厂家,即使自己不挣钱,也不让国产PLC厂家获得订单。最后,为了保护本国企业的利益出发,欧美对在制度设计上,对国产PLC厂家产品打入欧美国家还存在一些不利的限制条件。
国产PLC要想打入欧美市场,首先要选择一个突破口,就想海尔、华为等企业,选择一个突破点,在当地打出自己的名气,逐步的被当地人接受国产PLC,这是一个值得效仿的策略。由点到线,由线到面,逐步推进,逐步渗透,最终获得当地客户的充分的信任和认可。统计数据显示,美国是当代的PLC生产大国,全国有一百多家PLC厂家,著名的有A-B公司、通用电气(GE)公司、莫迪康(MODICON)公司、德州仪器(TI)公司、西屋公司等。其中A-B公司是美国最大的PLC制造商,其产品约占美国PLC市场的一半。国产PLC要想在美国赢得自己的市场发展空间,必须先从小众市场入手,避免与前面几个大公司正面竞争,采用蚕食的方式,逐步的获得当地市场的认可。
要想进入美国市场,国产PLC的还有很长的路要走。一方面,应该本着慢工出细活,功到自然成的原则,走循序渐进的道路,另一方面,也要努力钻研,用拳头产品撬开美国PLC市场的大门,打造一个爆款国产PLC产品,让美国人对咱国产plc刮目相看,这样他们才会真正相信国产PLC厂家的实力。相信国内企业终会在欧美市场获得自己的一席之地。
Schneider Modicon GOULD B374 ANALOG OUTPUT MODULE AS-B374-001
Schneider Modicon ASB872011 TESTED Analog Output Module AS-B872-011
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ALLEN-BRADLEY 2711-k6C2L1 PANELVIEW 600 TOUCH SCREEN TESTED
ABB 57520001-GZ PC BOARD 57520001GZ DSCA 180B
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ASEA BROWN BOVERI ACS401604135 USPP ACS401604135
MITSUBISHI MDS-C1-V2-7035 NSFP MDSC1V27035
INDRAMAT MAC112C-0-ED-3-C/130-A-1 USPP MAC112C0ED3C130A
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TELELINE MC12KH00 FNFP MC12KH00
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VODAVI 9020-00 CTI INTERFACE MODULE
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ALLEN BRADLEY 506057 NSPP 506057
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MSA AMDL50005600G12000 NSFP AMDL50005600G120
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GENERAL ELECTRIC 3VWHS553CD08 USPP 3VWHS553CD08
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AUTOCON TECHNOLOGIES INC 96031186 USPP 96031186
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TELEMECANIQUE ATS-46C48N USPP ATS46C48N
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CUTLER HAMMER 91-00747-00 NSPP 910074700
PERFORMANCE TECHNOLOGY PT-CPC396N-11235 USPP PTCPC396N11235
MODICON AS-521P-006 NSFP AS521P006
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LECROY qVt CAMAC INTERFACE MODULE 2301 C14-3-23
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Reliance 0-49001-1
Schneider Modicon AS-B805-016 Input Module ASB805016
Schneider Modicon AS-884A-301 USPP AS884A301
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Schneider Modicon AS-8534-000 High/Low Density Connector
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Advantech PCM-9340N A1
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6AV2181-4MB00-0AX0 Starter Kit SIMATIC HMI Comfort TP1200
8520-MOP ALLEN BRADLEY MONITORS CRT REMANUFACTURED
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ASEA BROWN BOVERI S6N600BW-4 USPP S6N600BW4
MODICON 553-VIC-144-30 USPP 553VIC14430
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ASEA BROWN BOVERI EH550C-Q1 NSPP EH550CQ1